Joe Euteneuer, the carrier's chief financial officer, says he likes the Framily plan because it turns customers into "marketing advocates."
For CEO Mayer, the chain reaction starts with great people and products to spur user growth and engagement, leading to higher ad spending and more revenue.
Joe Biden's "Now you're Jack Kennedy?" line generated 58,000 tweets a minute. Tonight's VP debate saw 3.5 million tweets, down from 10.3 million during the first presidential debate.
Q&A After years of successfully busting myths on one of Discovery Channel's most popular shows, Adam Savage and Jamie Hyneman are adding a new show to the mix.
The unveiling of Apple's new iPhone excited plenty of twitterers, and now data from a social media research firm confirms what you knew all along.
Although overall opinion to the debut of Apple's new smartphone seemed to be positive, there were some moments caught on social media that drew wows while others were just ho-hum.
Steve Jobs has resigned from his role as CEO of Apple, a move bound to rock the tech world. So what's the reaction from those in the know?
The Discovery Channel has given the thumbs-up to a new show to be executive produced by Adam Savage and Jamie Hyneman. In a tweet this morning, Savage called the show his and Hyneman's "new sooper secret project."
Professional hockey players in Finland who wore the Valkee bright light headset 12 minutes a day sped up their already fast reaction times by 20 percent.
Atlantis blasted off into history Friday, bringing to close decades of space shuttle launches. What did you think of the event?