During the Emmys broadcast, Netflix runs ad featuring Ricky Gervais and says that it's "The Entertainment Of Today."
It's out there. But Netflix doesn't want to talk about it. Might this be a test? Or might this be a very fine strategy?
iPhone 4S pre-orders top 1 million units, Yahoo pulls out of its bid for Hulu, and Netflix announces the cancellation of Qwikster in a brief blog post.
iPhone 4S pre-orders top one million units, Yahoo pulls out of its bid for Hulu, and Netflix cancels Qwikster in a brief blog post.
Qwikster, we hardly knew you. Netflix reverses decision to split into two separate services. Subscribers will continue to access streaming and DVDs from the Netflix site.
Netflix exec Steve Swasey says that while the company has dropped plans to spin off its DVD-by-mail service, the company is still mulling a plan to offer video game rentals
Wall Street embraces Netflix's decision to cancel the spinoff of its DVD-by-mail service, but some subscribers find the company's moves just too erratic. Netflix's history shows company is unafraid to change its mind.
The online video service is planning its first US price hike since 2011 -- the year it lost thousands of subscribers after a failed attempt to split its DVD rental and on-demand services.
The company has received a lot of flack over its move to split its DVD rental operations into a separate business called Qwikster. But Netflix co-founder Marc Randolph is backing the decision.
Jason Castillo, who happens to own the Qwikster handle on Twitter, suddenly wakes up to the notion that he could make money out of Netflix. He hadn't tweeted for a month.