6 Results for

pubmatic

Article

PubMatic gets ad networks to fight for you

What ad network should your site use? PubMatic swaps them in and out depending on which pays you more.

By September 18, 2007

Article

Pubmatic: Online ad prices stay flat

Overall, the cost to buy ads online stayed flat in June. The news, games, and social network categories slid, but entertainment sites fared better.

By July 15, 2008

Article

Online advertising showing signs of economic wear?

Research from data analysis firm PubMatic says that between March and April, online ad monetization rates dropped 23 percent across the Web.

By May 13, 2008

Article

Google closing in on $400 million deal for AdMeld

Purchase of ad tech company likely to automatically generate scrutiny from Washington before it can formally close.

By June 9, 2011

Article

MPire's new Widgetbucks promise to pay out more than Google

Here's a new advertising widget that pitches products from deep inside retail catalogs.

By October 1, 2007

Article

Why old media is running scared of Google

That's a big reason behind of spate of old media-new media pairings in the last year. But is it a strategy that will be enough to restrain Google's growing appetite?

By May 16, 2008