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Microsoft, which closed its deal to buy Powerset a month ago, said the first fruits of collaboration are now finding their way into the company's main search results.
Natural language processing could let advertisers bid for search ad placement based on broad concepts, not just a gaggle of keywords.
The natural language search firm officially became part of Microsoft on Friday. Now the question is what Redmond will do with the technology.
On this week's EIC Squared podcast, CNET News.com's Dan Farber and ZDNet's Larry Dignan discuss the week's big stories.
As expected, Microsoft scoops up semantic search startup Powerset. It's not Yahoo search, but it brings in some compelling technology.
Confirming reports from last week, Microsoft says it is indeed buying the semantic search company. Financial terms were not disclosed.
Software behemoth has agreed to buy the semantic search engine for a price of upwards of $100 million, according to VentureBeat.
Powerset on the iPhone--it's not too shabby. New tool will pull up everything the desktop version does, though performance appears to be a tad slower--even over Wi-Fi.
Amid speculation that Microsoft is looking to make an acquisition, Powerset is launching a public beta of its semantically rich Wikipedia search engine.
While Powerset is preparing for the public rollout of its semantic search engine, Microsoft is rumored to be interested in acquiring the start-up.