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After being named the worst company in America two years in a row, current and former executives, employees and partners tell us how EA redeemed itself.
Kristian Segerstrale, who was executive vice president of Digital at Electronic Arts, remains tight-lipped on his plans for the future.
Electronic Arts makes some serious waves in the social gaming by acquiring Playfish for $275 million in cash and $25 million in equity.
Creative monetization will drive revenues for game providers. Dependence on advertising revenue is a no-win situation.
Maker of games for social networks gets significant B round from Accel Partners and Index Ventures.
An exec at the gaming company hinted that its 'Madden NFL' franchise will launch a Facebook version, the first application we've seen of EA's Playfish acquisition to its existing game titles.
Playfish is breaking out of Facebook and onto the Internet proper thanks to Facebook Connect.
At the Game Developers Conference Thursday, the CEO of social games hit maker PlayFish argued that traditional video game publishers had better learn to adapt, and fast.