Effective TV promos have three things in common: simplicity, story, and memorability.
Scores of comments posted to CNET ridiculed people who spent days waiting to buy a cell phone. Tomorrow the iPhone 5 goes on sale and likely it is the critics who will seem out of touch.
Not getting enough Facebook action? No problem. Gigaset's chatty parrot will be happy to blather with you live on the site to promote the company's L410 cordless speakerphone clip. Just don't ask him about his personal life.
Anonymous bidder helps 'Keep a Child Alive' charity.
Mike Daisey's new monologue, "The Agony and Ecstasy of Steve Jobs," chronicles his love affair with Apple products, a revealing visit to China, and why people need to think about where our devices come from.