"The research is simply incorrect," said a representative for both HBO and Cinemax.
More than half of those polled said they are aware of wearable tech devices and a third of those respondents said they're likely to buy one, according to the research firm.
The latest figures show that sales of games on discs staggered during the holidays, continuing a trend that persisted throughout the year.
The company dominates among handhelds dedicated to gaming only, so its biggest challenge remains keeping the 3DS relevant in the smartphone and tablet era.
The wearable tech maker is releasing its newest gadgets, which add heart rate monitoring to their list of features, to North American customers.
It's not just smartphones. Samsung says it's maintaining its dominance in the TV market as the industry moves to ultra-high definition.
No more holiday pricing on Microsoft's game console, which now retails for $499 with a Kinect sensor and $399 without a sensor. Will sales take a nosedive?
Selling consumers a multipurpose wearable device is clashing with the idea of cheaper, single-serving products. At CES 2015, companies are eager to figure out the future.
Looking ahead to 2015, wearable technology's most successful gaggle of gadgets to date is set to lose steam to the smartwatch.
The first 50 to buy the latest "12 Days of Deals" offer at a Microsoft Store will get two free games.