[commentary] The sportswear giant had a good run with the FuelBand. Now, though, wearable technology is a whole new footrace.
That's the claim out of Korea where Samsung reportedly met with Under Armour to discuss how the two companies could collaborate on wearables.
Nike CEO Mike Parker says the sportswear company is winding down its wearable hardware efforts to focus on software after CNET reported last week it had dismantled its FuelBand team. A deal with Apple may be in the works.
The sportswear giant was hailed as an innovative force in wearable tech. But with the scaling back of its hardware team, Nike reminds us that it’s all about the best ways to sell shoes.
The company might not launch the long-awaited smartwatch, but could be partnering with Nike to deliver a new smartband that tracks activity -- according to a report.
The sportswear company could be close to ditching its fitness hardware efforts, but don’t sound the death knell for Nike technology. Consider, for one thing, the Apple connection.
Join CNET for Nike's big unveiling, which is likely to include a new FuelBand. Our live blog will kick off about 15 minutes before the event starts and bring you news updates, photos, and live commentary.
commentary By focusing on its "core base," Nike is ignoring a much larger segment of the market.
The Nike+ FuelBand SE is a minor upgrade to last year's FuelBand, adding Bluetooth 4.0 and a few new motivational wrinkles to its software, but the band's design is more successful than its package of features.
The much-awaited self-lacing shoes from "Back to the Future, Part II" may come into existence soon.