The Nike+ Running App on Android and iOS will soon support watches and fitness equipment from Garmin, TomTom, Wahoo Fitness and Netpulse.
The app, which was unveiled at the iPhone 5S event in September, analyzes movement captured by the M7 co-processor in the iPhone 5S.
The sporting goods giant and TechStars dole out $200,000 to spur new applications for Nike+ devices, a move designed to create a platform that will attract more software development.
Nike announces Android support for its FuelBand fitness tracker just months before the expected launch of Apple and Google-made wearables. Too little too late?
Tech companies are lining up to nab Nike engineers after the sportswear maker decided to dismantle its wearable-hardware team. Apple is reportedly on the hunt as well.
Nike CEO Mike Parker says the sportswear company is winding down its wearable hardware efforts to focus on software after CNET reported last week it had dismantled its FuelBand team. A deal with Apple may be in the works.
Such rival health and fitness wearables as the Jawbone Up and the Nike+ FuelBand are no longer being sold at Apple's retail stores.
Nike's decision to downsize its FuelBand division may not be applicable to other wearable tech startups. After all, not all devices are trying to rule both wrists.
The sportswear giant was hailed as an innovative force in wearable tech. But with the scaling back of its hardware team, Nike reminds us that it’s all about the best ways to sell shoes.
Fitness-tracking wristbands are a hot gadget category, but Nike doesn’t see a future in FuelBand hardware. Also: Microsoft tests a new Office program and Nintendo’s Game Boy celebrates a noteworthy birthday.