637 Results for

nielsen

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AOL releases 16 original shows, Nielsen to do the ratings

The gap between TV and digital video programming is narrowing, as AOL becomes the first Web client to receive Nielsen's audience measurement ratings for its original series.

By April 29, 2014

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Google, Nielsen deepen ties for ad ratings on YouTube

Google has extended a deal with Nielsen to provide "online campaign ratings" for ads on YouTube -- the Web's biggest video platform -- after testing out such a relationship since November.

By April 1, 2014

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Nielsen: Instagram bigger than Twitter on mobile in 2013

Analytics firm finds that the photo and video-sharing app has an average monthly smartphone audience of 32 million, compared with Twitter's 30.8 million.

By December 17, 2013

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Nielsen to add Internet viewing to its TV ratings

The ratings service provides a software developer kit that will allow broadcasters to measure the number of viewers coming from digital devices.

By October 28, 2013

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Nielsen to roll out Twitter ratings for TV shows on Monday

The goal of the "Nielsen Twitter TV Ranking" will be to measure the unique audience tweeting about individual programs.

By October 6, 2013

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Nielsen to start rating TV's big waves on smallest screens

The company, whose ratings are the benchmark for what shows are most worthy of valuable marketing dollars, next week will outline its plans to start counting views on tablets and smartphones in 2014.

By September 19, 2013

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Netflix is giving people their Net fix, Nielsen says

Streaming services like Netflix and Hulu are feeding "incredible binge appetites" for programming, the researcher says, with the vast majority of users watching at least three episodes of the same show in a single day.

By September 18, 2013

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The Emmys and online shows: Yup, as stodgy as you'd think

Netflix made headlines last year at the Emmy television awards, but a deeper look shows the awards are no faster to recognize online programming than they were for cable.

By August 24, 2014

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Get ready, groupies. Spotify puts VIP access to bands up for sale

The streaming music service joins with Bandpage to let musicians sell experiences to fans like private concerts, duets, and pre-show parties.

By August 13, 2014

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​QR codes aren't useless after all, study says

Nielsen finds nearly half of the consumers it surveyed like using quick response codes on their phones to buy things in stores.

By July 10, 2014