In an unexpected move, "premium" music videos on the Google-owned video-sharing site will no longer be accessible in this major market.
After blockbuster hype, the online video start-up debuted to some rough reviews. Now, with an iPhone app and a slew of new deals, it's back in the spotlight.
MTV, a.k.a. Music Television found a home for a gazillion music videos, they're now on mtvmusic.com
Auditude, a video ad technology company, will be bringing its targeting technology to News Corp.'s MySpace portal for Viacom's MTV Networks content. Talk about a lot of big-media dealmaking.
It's "better late than never" for Viacom's new music video hub. The real question: whether people will go here instead of Google's YouTube to watch them.