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The analytics company is intent on doing away with the age of the e-mail survey to make polling users for feedback more enjoyable all around.
The newest version of Apple's mobile OS didn't get off to as fast a start as its predecessor, but it's picking up steam.
The new figure shows steady but slow growth from the 46 percent reported by Apple more than a month ago.
Following its official launch Wednesday, Apple's new mobile OS has already shot up the ranks, according to mobile analytics firm Mixpanel.
A mobile analytics firm pegs iOS 8's adoption rate at 44.5 percent since launch 20 days ago. By contrast, iOS 7 had reached nearly 70 percent adoption over the same period last fall.
The percentage of users updating to Apple's latest mobile OS has remained virtually flat since September 21, which was four days after its release.
In this data snapshot, the new version of iOS was spotted on almost half of all devices that checked in at Apple's App Store on Sunday.
Adoption of the the 4.7-inch model has surpassed that of the 5.5-inch edition, according to mobile analytics firms. But is the smaller phone more popular or just easier to find?
The latest version of Apple's mobile OS isn't yet gaining the traction that its predecessor did last year. Why might that be?
A small-claims complaint asks Apple for a way to remove the automatically downloaded iOS 7 install file on iOS 6 devices and earlier, something that can take up space.