Macintosh marketing chief Mike Murray hoped that businesses would abandon their IBM PCs to join the revolution, but it proved to be more difficult than imagined.
On January 25, organizations will celebrate the Mac's launch with reflections from the original developing team and Ridley Scott, who directed the company's iconic "1984" commercial.
After the Macintosh's initial unveiling for shareholders, Steve Jobs gave the first public demonstration of the computer just a few days later. The video of that meeting has just been unearthed for the first time.
During an event celebrating the 30th birthday of the Macintosh, the team that created the iconic computer reflected on the early days.
guest post Dave Winer's ThinkTank outliner was among the first wave of Macintosh software products. It was love at first sight, but Winer believes the Mac stopped short of where it could have gone.
"The best thing to happen to the Mac in last 10 years was iOS," says Bud Tribble, Apple's vice president of software technology and a member of the original Mac team.
guest post Six months after watching Apple's 1984 Super Bowl commercial, the 19-year-old future Salesforce.com CEO was a summer intern at Apple writing a sample game, "Raid on Armonk."
guest post Former Apple executive Jean Louis Gassée takes a nostalgic look at the Mac's historic launch and promises -- not to be confused with the hard struggle later on the battlefield.
After developing 1-2-3, the first popular spreadsheet for the IBM PC and compatibles, Lotus hoped history might repeat when it came to the Mac. But Lotus Jazz for the Mac failed to deliver.
guest post Sculley stood behind the curtain with Steve Jobs moments before Jobs was to go on stage. Jobs was terrified, Sculley says, but once he took the stage, his presentation mastery took over.