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Twitter's new ads program tells advertisers your browsing habits

The global rollout of the ads program allows any marketer to target users who have already expressed interest in their brands outside Twitter with relevant promoted tweets.

By December 5, 2013


Ad platform Lotame nets $13 million

The start-up, which analyzes discussions on social-networking sites to pick where clients should place their ads, is freshly funded in a round led by Emergence Capital Partners.

By August 19, 2008