53965 Results for

location-based advertising

Article

Facebook to share ads based on location history with advertisers -- but won't say when

With Nearby Friends, your location history is private to you and only you -- until the social network decides otherwise. Surprised? Don't be. Facebook is in the advertising business.

By Apr. 18, 2014

Article

Twitter launches advertising tool to target TV conversations

The feature allows marketers to engage Twitter users talking about specific programs with Promoted Tweets.

By Nov. 21, 2013

Article

Twitter offers location targeted advertisements

The micro-blogging site will now tailor its promoted tweets based on your location and device.

By Jul. 19, 2012

Article

Twitter buys TapCommerce to boost advertising abilities

The company's latest acquisition adds advertising retargeting technology.

By Jun. 30, 2014

Article

Yahoo's Mayer 'apologized' for being late to advertiser dinner

CEO Marissa Mayer reportedly overslept and arrived two hours late for the event. Her late appearance apparently upset attendees, including the CEO of one of the world's four largest ad firms.

By Jun. 25, 2014

Article

Google buys video advertising firm mDialog

The search giant aims to bolster its online video ad tech, as money moves away from traditional display advertising.

By Jun. 19, 2014

Article

Beats advertises Apple (surprise)

The new World Cup epic for Beats features Brazilian soccer star Neymar and his gold iPhone 5S.

By Jun. 5, 2014

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Twitter adds tweet keyword targeting for advertisers

In the latest bid to make it easier for advertisers to reach users, Twitter can now serve up ads based on specific keywords used in recent tweets.

By Apr. 17, 2013

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Apple patents location-based technology to control devices remotely

A patent describes technology that monitors your location and automatically performs home automation tasks.

By Nov. 5, 2013

Article

Facebook lets advertisers target people with same traits as customers

The social network is providing advertisers with a more scientific way to reach potential customers.

By Mar. 19, 2013