In the latest bid to make it easier for advertisers to reach users, Twitter can now serve up ads based on specific keywords used in recent tweets.
Advertisers now have several options for how to match promoted tweets to search terms, and can tie ads to trending topics.
Wouldn't it be great if you could set up a simple keyword to initiate a site-specific search that you need to perform regularly? It turns out you can, including for search engines such as Google and Bing. Watch this How To and find out how.
Wouldn't it be great to use a simple keyword to perform a site-specific search, especially if you regularly? You can! It even works for search engines such as Google and Bing. Watch this How To video and find out how.
The Wall Street Journal looks back at how Microsoft killed off its own "inner Google." But despite the missed chances, says ZDNet's Larry Dignan, don't count Redmond out.
The latest version of Uniflow, Canon's corporate document management system, uses OCR to prevent people from printing or copying documents that contain specific words.
Instructions for blocking rollover "keyword" ads in Safari with the aid of PithHelmet.
Keyword research is an important SEO foundation tool for everyday writing, not just full scale research projects.
Do you scan through long Web sites and regularly need to find certain keywords? On today's Tekzilla Daily, Veronica shows you how to store those searches for easy recall.
Advertisers bidding for Google keywords now can see how often people actually search using those terms. That's smart: advertisers love quantitative analysis.