While worldwide sales are up for the iPhone, Apple's smartphone market share is down from a year ago, says Kantar Worldpanel ComTech.
Google's mobile OS shows year-over-year market share gains, as Apple's iOS sags hither and yon, says Kantar Worldpanel ComTech.
The operating system now makes up one in 10 smartphone sales across Europe, but Android still own 72 percent of that market.
Apple's share of U.S. smartphone sales hit 42.5 percent for the three months ending in June, a 3.3 point rise from a year ago, says Kantar Worldpanel.
The company's devices have helped increase Android's market share to 70.4 percent in several larger European countries.
The cheaper iPhone convinces a broader range of users to take a bite out of Apple, says Kantar Worldpanel ComTech.
Android still claims slightly more than half of US smartphone sales, says research firm Kantar Worldpanel ComTech.
Thanks to midrange Nokias devices, Windows Phone has now well and truly become Europe's third smartphone ecosystem -- albeit a long way behind iOS and Android.
Motorola has gone from nowhere to 6 per cent of the UK phone market in six months thanks to the cheap and cheerful Moto G.
While iOS and Android devices still dominate the market, Windows Phone is increasingly gaining -- new Kantar data shows that the platform rules 8.2 percent of the five major European markets.