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Revenue growth dipped last quarter from a year ago partly because the Chinese government delayed approving the iPhone 6, but Apple inventory decisions played a role as well.
If accurate, that's double the number of iPhone 6 and iPhone 6 Plus units sold during launch weekend in the US and elsewhere.
One e-commerce site allegedly accounts for 2.3 million reservations alone, according to Chinese media.
A People's Bank of China report states that $623 billion worth of transactions were made from mobile phones in the first quarter.
Jingdong, which operates the Chinese equivalent of Amazon.com, is reportedly eying an IPO that would be bigger than Google's $1.9 billion public offering in 2004.