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Apple’s rumored $3.2 billion takeover of the trendy music brand has left many scratching their heads.
The iPhone maker becomes the first company to knock Coca-Cola from atop Interbrand's study of the value of corporate brands. Google claims second place, as IBM and Intel slip.
John Sculley, once chief executive at Apple, says Steve Jobs' replacement is doing very well in his new role.
Tech companies dominate a new list of the world's most valuable brands, with Apple taking the top spot -- but Google and Samsung are close behind.
Many thought the photo app's decision to drop support for Twitter Cards would have disastrous repercussions. A Simply Measured brand study suggests Twitter was the only one harmed.
The iPhone maker has snagged the No. 2 spot in Interbrand's Best Global Brands for 2012, a 129 percent leap from last year.
The young photo-sharing service counts nearly half of the Interbrand 100 among its active users, according to a new study.
Interbrand ranks global brands of companies that have green practices, products, and services.
The Mac maker captures the 20th spot in market research company Interbrand's Best Global Brands list, up four spots since 2008.
Microsoft still has a robust brand, but it really needs to improve its open-source story to extend that brand into the future of computing.