The iPhone maker becomes the first company to knock Coca-Cola from atop Interbrand's study of the value of corporate brands. Google claims second place, as IBM and Intel slip.
The iPhone maker has snagged the No. 2 spot in Interbrand's Best Global Brands for 2012, a 129 percent leap from last year.
Tech companies dominate a new list of the world's most valuable brands, with Apple taking the top spot -- but Google and Samsung are close behind.
The young photo-sharing service counts nearly half of the Interbrand 100 among its active users, according to a new study.
Interbrand ranks global brands of companies that have green practices, products, and services.
John Sculley, once chief executive at Apple, says Steve Jobs' replacement is doing very well in his new role.
Many thought the photo app's decision to drop support for Twitter Cards would have disastrous repercussions. A Simply Measured brand study suggests Twitter was the only one harmed.
The Mac maker captures the 20th spot in market research company Interbrand's Best Global Brands list, up four spots since 2008.
The value of Google's brand soared 43 percent, according to an annual study, and IBM knocked Microsoft down from second to place. Coke is still king.
New and Noteworthy: Apple to change Rendezvous name to OpenTalk; Apple brand value jumps 24 percent; more