13 Results for

interbrand

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Apple bumps Coca-Cola to become world's top brand

The iPhone maker becomes the first company to knock Coca-Cola from atop Interbrand's study of the value of corporate brands. Google claims second place, as IBM and Intel slip.

By Sep. 30, 2013

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Apple scores as second best global brand in new report

The iPhone maker has snagged the No. 2 spot in Interbrand's Best Global Brands for 2012, a 129 percent leap from last year.

By Oct. 3, 2012

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Apple is world's most valuable brand, Samsung up to 8th

Tech companies dominate a new list of the world's most valuable brands, with Apple taking the top spot -- but Google and Samsung are close behind.

By Sep. 30, 2013

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40 percent of world's top brands already on Instagram

The young photo-sharing service counts nearly half of the Interbrand 100 among its active users, according to a new study.

By Aug. 8, 2012

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Toyota, 3M, Siemens top green brands in survey

Interbrand ranks global brands of companies that have green practices, products, and services.

By Jul. 27, 2011

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Tim Cook garners praise from former Apple CEO Sculley

John Sculley, once chief executive at Apple, says Steve Jobs' replacement is doing very well in his new role.

By Oct. 8, 2013

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Apple's brand moving up the ranks

The Mac maker captures the 20th spot in market research company Interbrand's Best Global Brands list, up four spots since 2008.

By Sep. 21, 2009

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Instagram's anti-Twitter policy kills engagement -- on Twitter

Many thought the photo app's decision to drop support for Twitter Cards would have disastrous repercussions. A Simply Measured brand study suggests Twitter was the only one harmed.

By Feb. 19, 2013

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Why does Apple want Beats? No one really seems to know

Apple’s rumored $3.2 billion takeover of the trendy music brand has left many scratching their heads.

By May. 10, 2014

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Google leaps, Microsoft drops in brand value

The value of Google's brand soared 43 percent, according to an annual study, and IBM knocked Microsoft down from second to place. Coke is still king.

By Sep. 18, 2008