896 Results for

in-game advertising

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Twitter buys TapCommerce to boost advertising abilities

The company's latest acquisition adds advertising retargeting technology.

By June 30, 2014

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Facebook's ad service for mobile apps opens to developers

The world's largest social network is expanding its advertising technology to other app makers, hoping to grab an even larger piece of the ad pie.

By October 7, 2014

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Safari 8 browser on Yosemite shows major speed boost

On the latest Mac OS, Apple's browser vaults past Firefox and Chrome on some tests. The browser performance race means a more sophisticated Web for us all.

By October 20, 2014

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Amazon's hope for gaming success at last? Build a multimedia empire

The e-commerce company's fall lineup of games, which also packs in audio books and comics, shows Amazon is thinking big when it comes to gaming.

By October 14, 2014

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Ahead of earnings, Google's rivalry with Amazon heats up

The two companies have collided on everything from drones to acquisitions to search. And the competition between the tech titans isn't slowing down.

By October 15, 2014

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Hotelpower, the new site that pinky promises to be cheaper

You don't need a new hotel booking site? Oh, but what about one that will get you a better price? And LIfestyle Cash to spend.

By October 14, 2014

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Twitter's new ads program tells advertisers your browsing habits

The global rollout of the ads program allows any marketer to target users who have already expressed interest in their brands outside Twitter with relevant promoted tweets.

By December 5, 2013

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Microsoft tries to persuade that Surface isn't iPad (again)

In its latest effort to promote its tablet-PC hybrid, Microsoft features the NFL -- the league whose game commentators have been known to refer to the Surface as "iPad-like."

By September 25, 2014

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Immersion looks to shake up mobile videos with touch feedback

The company unveils TouchSense Engage, which uses touch feedback technology to simulate the roar of a crowd or the boom of an explosion.

By September 22, 2014

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NFL announcer forgets name, calls Microsoft Surface 'iPad-like'

Despite Microsoft spending a lot of money for its Surface tablets to be used on the sidelines, the product name seems not to have penetrated Fox's announcers.

By September 8, 2014