182 Results for

in-game advertising

Article

Candy Crush fills up Facebook with video ads

The sequel to the popular puzzle game finds success with mobile ads, Google Maps adds new features in time for holiday travel, and Redbox raises DVD rental prices.

By November 24, 2014

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Candy Crush is taking over your Facebook feed -- again

The latest puzzle game from King.com is making waves on mobile devices, and its advertising campaign on Facebook has reached millions of people.

By November 21, 2014

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Huawei reboots its image with new Honor brand

We asked an industry watcher why the Chinese manufacturer is playing the name game.

By October 28, 2014

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Microsoft tries to persuade that Surface isn't iPad (again)

In its latest effort to promote its tablet-PC hybrid, Microsoft features the NFL -- the league whose game commentators have been known to refer to the Surface as "iPad-like."

By September 25, 2014

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What's next for Unity, one of the world's most widely used game making tools (Q&A)

David Helgason, head of Unity, discusses his company's efforts to become the top software coding tool for video game consoles, mobile and VR.

By August 24, 2014

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Kobe Bryant sees LED basketball court, is stunned

If you think an NBA court is somehow state of the art, take a look at what they have in China.

By August 20, 2014

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Flappy Bird creator's next game, Swing Copters, lands Thursday

The follow-up to this year's most maddening mobile hit is slated for release later this week. The early takeaway: prepare to fail, a lot.

By August 18, 2014

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Ingress invades iOS: Google's augmented reality game hits iPhone

Google reaches across the aisle to Apple's platform with its hit game, which sees you running around real-world locations claiming them for your team.

By July 14, 2014

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Facebook aims its ad machine at virtual goods and video games

The world's largest social network is offering developers a way to sell virtual items to its users.

By July 10, 2014

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Wines of Westeros let you drink like a Lannister

Drink up Westeros-style with these "Game of Thrones"-themed wines. Perhaps you'd like a glass of dark red merlot, colored like the blood the Dothraki spill so freely.

By July 7, 2014