293 Results for

in-game advertising


Twitter scores a touchdown as NFL extends their partnership

The social network and the NFL sign a new two-year deal to provide "significantly more" game highlights. That could help the struggling service attract new users.

By August 10, 2015


Game Developers Conference 2015

The San Francisco conference may well be the world's largest gathering of game developers, the place to keep an ear to the ground and to get business done.


Inside Comic-Con 2015: Drowning in fandom at the vortex of pop culture

For Road Trip 2015, a journey to Comic-Con reveals just how long fans are willing to wait to see celebrity panels about upcoming films and TV shows. This year's must-stand-in-line event: the upcoming "Star Wars" film.

By July 13, 2015


First game for Facebook Messenger draws a familiar picture

The first game has launched for the Facebook Messenger app -- a game similar to Draw Something, where players take turns guessing what the other has drawn.

By June 10, 2015


Samsung pitch man LeBron James gives teammates Apple Watches

Technically Incorrect: He's busily embroiled in the NBA Finals, but he knows how to look after his fellow Cavaliers. A touch odd for a longtime Samsung spokesman?

By June 8, 2015


Yahoo scores NFL's first global live stream

Yahoo will be the exclusive online home for a game between the Buffalo Bills and Jacksonville Jaguars on October 25.

By June 3, 2015


How Electronic Arts stopped being the worst company in America

Being named the worst company in America two years in a row was a wake-up call for the video game maker. Interviews with current and former executives, employees and partners show how EA changed the way it worked as it tries to redeem itself.

By June 2, 2015


Microsoft's Windows app stores still 'cesspool' of copyright infringement

The software maker is struggling to make sure its online stores are clean, well-lighted places for apps, even as it readies the update to its Windows operating system.

By May 22, 2015


Super Bowl a no-drone zone, while ads swarm on social

Facebook will target users with real-time ads during the big game and the FAA warns against flying drones near the stadium on Sunday. Perhaps the next Super Bowl will unleash drones to hunt down drones.

By January 29, 2015


YouTube turns 10: The video site that went viral

YouTube is the Web's de facto home for video. But 10 years ago, online video was anybody's game. As it celebrates a decade offering us everything from new celebrities to cat videos, YouTube has become a premier destination for content. Here's how it got there.

By April 23, 2015


The seven deadly sins of mobile games

We love our mobile games, but there are a few tendencies -- annoying, manipulative, or sometimes both -- that need to go away.

By April 16, 2015