Online ad revenue in the US hit a high of $42 billion last year, jumping past the $40.1 billion generated by TV ads.
The Interactive Advertising Bureau doesn't like how tens of millions of people use ad-blocking software. IAB's general counsel has a counterattack: block the blockers.
ICANN, eager to wean itself from the US Commerce Department, will set up the "multistakeholder" governance it has sought for overseeing the Internet's core workings.
Advertisers spent an unprecedented amount on online ads in the third quarter of 2013, reports the Interactive Advertising Bureau.
The acting chief of the online-television site says one effect of getting a cash infusion means more pitches for original content -- but Hulu's ambitions there are relatively muted.
Raising a big stink, the Digital Advertising Alliance withdraws from work to standardize how browsers tell Web sites not to track users' behavior. The DAA says it's doomed, but other ad groups remain involved.
New guidelines from industry group attempt to help online advertisers and agencies by providing more clarity to the interactive-ad business.
Interactive Advertising Bureau CEO Randall Rothenberg calls the effort to determine which cookies should be blocked or allowed a "Kangaroo Cookie Court" that will hurt small Internet publishers.
Ad revenue from digital advertising in the U.S. shot up almost 16 percent in the first quarter compared with the year-ago period, the IAB says.
Guidelines requiring bloggers to disclose freebies and giveaways unfairly target online media in ways not regulated offline, Internet Advertising Bureau CEO argued.