A fridge that makes coffee? A color-coded washing machine? A Cylon-inspired wall oven? Call them gimmicks if you must, but we see legitimate appeal in these feature-rich appliances.
The Edge is less of a gimmick with these new tools.
Kazam is a tiny British company taking on the might of Samsung and HTC. Chief Marketing Officer James Atkins tells us what it's like to lead an insurgency.
Although it does help reduce reflections somewhat, the curved shape of Samsung's UNHU9000 4K TV does nothing else to improve image quality, and in some subtle ways actually impairs it. And it costs a whole lot more than a flat TV.
Qualcomm says a statement made by an executive panning Apple's 64-bit A7 chip is "inaccurate."
A top exec takes a risk by dismissing the new 64-bit A7 too quickly. The chip supplier will likely have a different message if it brings out its own 64-bit design.
About to enter a brutally competitive field, the online retailer needs to be aggressive on price if it hopes to win consumers.
Part gimmick, part promotion. Chevy issues a 100 percent emoji press release, and we do our darndest to figure out what it all means ahead of the decoded explanation.
Samsung is planning a more low key launch for the Galaxy S5, according to a source, with fewer gimmicky features.
For the first time since the death of the CRT, numerous nonflat televisions will make it onto store shelves. But has the drive to differentiate and turn a profit bent these boob tubes far beyond beneficial?