415 Results for

gimmick

Article

Kazam's James Atkins: 'Consumers don't want smartphone gimmicks'

Kazam is a tiny British company taking on the might of Samsung and HTC. Chief Marketing Officer James Atkins tells us what it's like to lead an insurgency.

By February 26, 2014

Article

Qualcomm retracts 'gimmick' comment on Apple 64-bit chip

Qualcomm says a statement made by an executive panning Apple's 64-bit A7 chip is "inaccurate."

By October 8, 2013

Article

Qualcomm gambit: Apple 64-bit A7 is a 'gimmick'

A top exec takes a risk by dismissing the new 64-bit A7 too quickly. The chip supplier will likely have a different message if it brings out its own 64-bit design.

By October 2, 2013

Article

Amazon phone: Forget the 3D gimmicks. It's all about the price

About to enter a brutally competitive field, the online retailer needs to be aggressive on price if it hopes to win consumers.

By April 12, 2014

Article

Galaxy S5 will have fewer gimmicks than S4, source says

Samsung is planning a more low key launch for the Galaxy S5, according to a source, with fewer gimmicky features.

By February 9, 2014

Article

Tim Cook: 'We don't use tax gimmicks'

Apple's CEO continues his stump campaign after Senate report said tens of billions in dollars kept out of tax man's reach due to the company's tax avoidance strategies.

By May 28, 2013

Article

Are gimmicks the future of phones, asks Podcast 367

As smart phones take over the world, YotaPhone leads a pack of quirky new phones trying to stand out from the crowd.

By December 6, 2013

Article

Samsung's curved display is no gimmick, says researcher

The Galaxy Round's curved display has an appreciable impact on display quality, says DisplayMate Technologies.

By October 29, 2013

Article

iPhone 64-bit chip not a gimmick after all, says Qualcomm

The iPhone's 64-bit chip is not a "gimmick" after all, says Qualcomm in an embarrassing U-turn.

By October 9, 2013