3 Results for

gates-seinfeld

Article

Gates-Seinfeld shtick more viral than 'I'm a PC'

The two Gates-Seinfeld commercials have enjoyed 4.3 million more viral-video views than Microsoft's replacement "I'm a PC" campaign, according to Visible Measures.

By October 4, 2008

Article

Gates-Seinfeld act 2: Beautiful minds?

The second installment of the Bill Gates-Jerry Seinfeld Microsoft advertising campaign shows great cleverness in giving Microsoft the possibility of looking like a somewhat cuddly underdog.

By September 14, 2008

Article

CNET News Daily Podcast: Microsoft makes ad push with Gates, Seinfeld

The software maker shows it's not going to let Apple's "I'm a Mac" ads dictate how their products are positioned.

By September 5, 2008