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Google finally sued by makers of Finally Fast

Another lawsuit is pending over advertisers that bid on keywords involving trademarks they don't own, while also alleging Google has unfairly manipulated search results.

By July 2, 2009


Google hit with new lawsuit over ad keywords

Firepond is reviving the legal tussle over whether Google should be allowed to sell ad keywords that are trademarks of a company to its competitors.

By May 13, 2009


Google revises AdWords trademark policy

Search giant says it has modified its policy on trademarks appearing in keyword ads, allowing brand names to show up in AdWords copy.

By May 14, 2009


FirePond&#039s IPO sizzles

February 4, 2000