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A survey from ad agency Y&R claims to measure deep-seated emotions. It suggests that brands you mightn't imagine -- yes, like Facebook -- enjoy far more inner-affection than Apple and Google.
Apple's investors are waiting to see how customers react to the new Apple Watch, which goes on sale in April.
The world's most valuable company joins Wall Street's pre-eminent stock index, a key metric of the nation's economic performance.
In its latest financial snapshot, the software giant is demonstrating that its hardware business is not just a sideshow after all.
Shares in Apple briefly flipped positive early in the company's presentation but were largely stuck in negative territory after the event, down about 1 percentage point at $96.58.
In an open letter to Apple CEO Tim Cook, activist investor Carl Icahn says the stock is worth double its current trading price.
The billionaire activist investor has a history with Apple, including getting CEO Tim Cook to take steps such as boosting the company's share repurchases.
Shares in the world's most valuable company rose during Tuesday's event, climbing 4.8 percent to a high of $103.08, before calming as the presentation drew to a close.
Tesla's earnings beat Wall Street estimates, yet shares fluctuate in after-hours trading. The company says it's still on track to deliver 35,000 Model S units by year's end.
Averse to Lego's partnership with Shell, the environmental group posts a slick flick online that will make children's stomachs feel queasy.