Being a Sony product, it's not made from no-name parts; up front you'll find Carl Zeiss optics and behind that are a 16-megapixel Exmor R BSI CMOS sensor and a Bionz processor.
The company's new Exmor R CMOS sensor technologies debut in two pocketable packages.
For 2010, Sony rolls out the back-illuminated Exmor-R sensor down the HD camcorder line and adds SDHC card support.
At IFA 2014, Sony announced a second round of its lens-style QX-series cameras that use your smartphone's screen for their viewfinder and controls.
Pricing not available
After multiple leaks, Sony has formally launched its innovative Cyber-shot range.
Two new compacts from Sony put a lot of zoom into little packages. Australia looks like it's missing out on the world's longest 63x zoom camera though.
See what's inside the GoPro Hero 3 as the iFixit team tears it apart for science.
Though Sony's CES 2013 camera announcements aren't showstoppers, its one CMOS-based model shows the features coming when the rest of the lineup gets refreshed.
The modest update to last year's WX300 offers an easier way to connect to Android devices and a more powerful processor, but little else.
The new top-of-its-consumer-line model incorporates a 1-inch BSI sensor that outputs 4K/30p.