Individual websites could help Etsy vendors build their own base of loyal customers.
The online arts and crafts marketplace debuts on the Nasdaq stock exchange with shares trading at up to $35 per share.
The storefront for handcrafted items is another effort by the e-commerce giant to become the everything store while simultaneously gunning for Etsy's business.
Craft makers, would you decamp from Etsy for someplace called Handmade at Amazon? The e-commerce giant is looking to gauge your interest.
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The site, which specializes in arts and crafts, raises $267 million for a valuation of $1.8 billion.
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The online crafts marketplace plans to use the money to develop localized services and attract new members, among other things.
The payment service will soon be added to websites so people can use their Apple account to purchase things across the internet.
After installing WatchOS 3 later this year on your Apple Watch, it's going to feel like a brand-new watch.