A big, powerful, luxury cruiser, the 2014 Hyundai Equus competes very well among stalwarts in the segment, undercutting most in price, and offers some unique tech features to help the driver.
It's the German car killer you probably still don't think of.
Although it does not push the tech envelope, the 2011 Hyundai Equus has a well-rounded set of features and comes in at an extremely low price for this segment.
Hyundai's flagship luxury sedan competes well against the Lexus LS and Infiniti M models, offering high-tech features, a spacious cabin, and an air suspension.
Hyundai's budget luxury sedan gets an update for the 2014 model year, revealed at the New York auto show, with extensive changes in cabin electronics including even more, bigger LCDs.
Hyundai's 2014 Equus/Centennial flagship gets an early video preview ahead of its debut at the 2013 New York auto show.
This car makes us combine the words "60 grand" and "Hyundai" in the same sentence.
Hyundai's luxury sedan will take many by surprise, as the company has a strong focus on the economy market. But the Equus, with its bargain-basement price, will appeal to budget-conscious buyers who still want a car that looks like a million bucks.
Hyundai's first foray into the luxury market may give BMW, Mercedes, and Lexus a run for their money.
Although associated with economy cars in the U.S., Hyundai has a different reputation in Asia, marketing and selling a premium luxury sedan called the Equus. With the 2011 update of the Equus, Hyundai is bringing it here, ready to compete with the likes of Lexus, BMW, and Mercedes-Benz.