175 Results for

emarketer

Article

Beats Music buys entertainment e-marketer Topspin

CEO Ian Rogers brings the direct-to-consumer marketing and ticketing company he ran for more than four years into the fold of the recently launched subscription-music service he now leads.

By March 4, 2014

Article

eMarketer cuts social-network ad spending estimates

Surprise! The recession means that advertisers will likely cut back on "experimental" forms of media, like social networks.

By December 10, 2008

Article

eMarketer lops $1.3B off 2008 online ad estimate

Online ad spending is expected to increase in 2008, but not as much. Display ads are hit harder than search ads.

By December 1, 2008

Article

eMarketer: It's Facebook's billion-dollar year

The market research firm estimates that worldwide ad spending on Facebook will hit $1.28 billion in 2010, quite a bit more than last year's $665 million.

By August 12, 2010

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eMarketer lowers online ad spend forecast

New report lowers projections for online ad spending in the U.S. due to soft economy and advertisers not flocking to social networks.

By March 18, 2008

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eMarketer: $5.75 million for video ads on NBC's Olympics site

The millions spent really isn't that impressive, the market research firm says, when you look at how much is spent overall during the year.

By August 22, 2008

Article

Twitter user growth rates to continue to fall -- report

Number of users could jump to 227 million in 2014, from 183 million last year, says eMarketer. But the annual growth rate is expected to drop again.

By May 27, 2014

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Facebook's mobile chops take it to No. 2 in US ad sales

The social network still trails behind Google, the top seller of mobile ads, but it soars past other competitors, according to a report from eMarketer.

By December 19, 2013

Article

Smartphones, tablets to fatten holiday e-commerce sales

Retail e-commerce sales will be up 15 percent this year, and mobile shoppers will drive a hefty portion of that growth, eMarketer says.

By September 5, 2013

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Digital media set to overtake TV viewing

Americans will watch more online and mobile media than television this year for the first time, says research firm eMarketer.

By August 1, 2013