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CEO Ian Rogers brings the direct-to-consumer marketing and ticketing company he ran for more than four years into the fold of the recently launched subscription-music service he now leads.
The market research firm estimates that worldwide ad spending on Facebook will hit $1.28 billion in 2010, quite a bit more than last year's $665 million.
Surprise! The recession means that advertisers will likely cut back on "experimental" forms of media, like social networks.
Online ad spending is expected to increase in 2008, but not as much. Display ads are hit harder than search ads.
The millions spent really isn't that impressive, the market research firm says, when you look at how much is spent overall during the year.
New report lowers projections for online ad spending in the U.S. due to soft economy and advertisers not flocking to social networks.
More than 25 percent of total global ad spending will be digital this year, according to a prediction from a market researcher.
Mobile ads will become one of the largest ad channels in the coming years, second only to television, according to a market researcher.
Google is still the leader with the highest share of mobile ad revenue. But Facebook is catching up.
The social network still trails behind Google, the top seller of mobile ads, but it soars past other competitors, according to a report from eMarketer.