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Google uncovers phishing campaign targeting Iranians

Web giant says it has identified a significant spike in phishing activity originating from within the country just days ahead of presidential elections.

By June 12, 2013


April Fools: Apple 'bounce back' campaign for Mac users

A promotion to draw Mac users back into the OS X fold after they'd switched to Windows would be a nice idea for creative pros -- but it's just a joke.

By April 2, 2013


Apple gets defensive with new iPhone campaign

Apple has launched a new part of its website dedicated to the iPhone, and it's not shy about bigging up the device.

By March 17, 2013


Apple answers Galaxy S4 launch with new iPhone campaign

New page on Apple's site provides a laundry list of things that supposedly set the iPhone apart. Is the company feeling the heat from Samsung?

By March 16, 2013


Did Apple just create the best Google ad campaign ever?

Call it schadenfreude, payback, or karma, Google is handed a golden chance to play up Android at Apple's expense.

By September 20, 2012


Apple tries out new 'Think Different' campaign

Apple's flurry of lawsuits is part of its strategy to get competitors to think different -- i.e., to sink time and money into steering clear of any resemblance to the iPhone, iPad or iWhatever.

By August 31, 2012


Google seeks campaign money by touting Net as prime info source

The company's "Four Screens to Victory" effort makes the case that the TV screen is decreasing in importance for political campaigns as people surf Internet screens -- phones, tablets, and PCs -- for information on candidates and issues.

By July 24, 2012


Facebook admits to attacking Google with secret smear campaign

Facebook's admitted it hired a PR agency to run a smear campaign against Google. Burson-Marsteller was paid by the social network to pitch privacy scare stories to journalists.

By May 12, 2011


Adobe fights Apple with pro-Flash ad campaign

The next battle in the Apple-Adobe war over Flash takes the form of an Adobe publicity campaign, including its own letter propounding openness.

By May 13, 2010


New 'serious' E*Trade replaces babies with, um, singing and dancing

In a new ad campaign launching during the Final Four this weekend, E*Trade offers the new concept of a Type E person. Yes, "E" for excitable.

By April 4, 2014