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doubleclick

Article

Google buys video advertising firm mDialog

The search giant aims to bolster its online video ad tech, as money moves away from traditional display advertising.

By June 19, 2014

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Google, Nielsen deepen ties for ad ratings on YouTube

Google has extended a deal with Nielsen to provide "online campaign ratings" for ads on YouTube -- the Web's biggest video platform -- after testing out such a relationship since November.

By April 1, 2014

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Privacy groups ask FTC to block Facebook-WhatsApp deal

Not so fast, Facebook. Citing privacy concerns, two US-based watchdog groups file an FTC complaint hoping to block its planned $19 billion purchase of WhatsApp.

By March 6, 2014

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Comcast to buy video-ad platform FreeWheel for about $320M

FreeWheel's service is designed to help TV networks, film studios, and other content companies sell and manage in-video ads across numerous Web sites and devices.

By March 1, 2014

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Google settles with states in Safari-tracking case for $17M

Sidestepping third-party tracking cookie blockers in Apple's Safari browser is a costly dance, as Google agrees to pay another $17 million in the case.

By November 18, 2013

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Say what? Google will now sell Facebook ads

They're not exactly BFFs, but the two longtime rivals may be looking to get friendlier when it comes to serving up ads.

By October 18, 2013

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How to opt out of some targeted Google ads

Targeted ads are nothing new, but the search engine giant is about to make them a lot more personal. Here's how to keep your search criteria and other information out of the ad mix.

By October 14, 2013

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Google to ad makers: Code once, display everywhere

The days of Flash-based ads could be numbered, thanks to Google's new, free Web Designer tool to help ad makers build in HTML5.

By September 30, 2013

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Google celebrates 15 years of its biggest product: You

Google knows more about you than ever before, and you like it that way. How did the popular yet controversial company convince you of its trustworthiness?

By September 26, 2013

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Microsoft acquisitions: Its biggest hits and misses

Microsoft has spent a fortune snatching up other companies, and just dropped a cool $7.2 billion on Nokia's phone unit. Here's a look back on the company's biggest hits and misses in the risky acquisition game.

By September 3, 2013