38 Results for

direct-to-fan marketing

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Topspin's direct-to-fan marketing platform

Topspin, which handled the recent direct-to-fan marketing for the David Byrne/Brian Eno record, demonstrated its new platform at SXSW, and it's pretty impressive.

By March 19, 2009

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Samsung: If you like the GS5, the Galaxy Tab S is for you

An executive with Samsung's US mobile business tells CNET the company plans to "go big" with marketing.

By June 13, 2014

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How BlackBerry is fixing its once 'broken' brand

Chief Marketing Officer Frank Boulben is trying to re-energize the brand by focusing on the BlackBerry name, eschewing old standbys like Bold and Curve.

By May 18, 2013

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The 404 689: Where it's a work in progress (podcast)

Check out our new studio on today's show! We also discuss "ping marketing," father/son space launches, and Sprint's 4G rollout dates.

By October 18, 2010

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The 404 651: Where the two youts are giving me agida (podcast)

Justin confesses a horrible personal secret on today's episode, but we also discuss the Google movie, ChatRoulette marketing for "The Last Exorcism," and a King Bowser turtle skeleton!

By August 24, 2010

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BlackBerry promises no ads on BBM chat

Sponsored content will pop up in BBM Channels, but BlackBerry says it won't interfere with actual chats.

By March 5, 2014

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'Scrabulous' debate may rewrite the rules of the game

Wildly popular Facebook application is in hot water for similarity to classic board game. But could it be a marketing treasure trove for Scrabble's trademark holders?

By January 16, 2008

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BitTorrent moves Bundle to private alpha

BitTorrent inches forward with a self-service format for its content system Bundle, as entertainers help support the system that will eventually offer paid torrents.

By September 24, 2013

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New Xbox in ad campaign?

Is Microsoft unveiling details about the next-gen Xbox through an Internet viral marketing campaign?

By April 7, 2005

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The not-so-secret appeal of Snapchat's fleeting stories

A purpose-altering feature shows how the infant company might actually be ready to stand up and start walking around like a real business.

By February 20, 2014