Augmented reality service overlays 3D images onto the real world through a smartphone, using the matrix barcodes as the anchor, for ads and commerce.
The company is using Kickstarter as a way to create a broader audience for its technology, and to learn what the audience thinks is cool.
Gizmo the robot stars in a series of interactive AR greeting cards that bring a new sense of fun to an old format.
A panel of industry experts at CES 2014 discusses the ethical quandaries and shared responsibilities with the augmented reality and head-mounted wearables that will change our lives as dramatically as the smartphone.
Augmented reality is showing up in all kinds of applications. But there are a few arenas where it still doesn't quite work.
During a Times Square art project earlier this year, viewers trained their iPads on various billboards and were rewarded with virtual reworkings of the ads.
The wearable revolution is heading beyond Google Glass, fitness tracking and health monitoring. The future is wearables that conjure up a digital layer in real space to "augment" reality.