Samsung's HW-H7500 is the "first sound bar built with a curved form factor" and is designed to complement the company's range of 55- and 65-inch curved TVs.
Instead of a bend like the LG G Flex or the Samsung Galaxy Round, allegedly leaked photos show that Apple is going for edges that taper off.
The promise of the curved sensor is better pictures in even thinner phones.
A production photo of the chip announced last April reveals it's close to reality.
In addition to perhaps two versions of its latest flagship phablet, Samsung is rumored to unveil a number of wearable devices at the annual trade show.
After a fortnight with Samsungs's top-of-the-line curved TV in my living room, I'm closer to understanding these strange, unasked-for variations on traditional flat televisions. Spoiler: They're not as warped as I first thought.
Using characters from movies through the years, Samsung's new curved TV ad makes the whole thing seem very important.
On Monday, Samsung's curved LED LCD TV arrived at my house, temporarily replacing my beloved flat plasma. My family and I will be living with it for a couple months. Here's what we thought after one day.
The phone's screen would curve to conform to its rounded corners, according to Japanese website Macotakara.
The company's smart TV lineup for 2014 has a focus on curved screens across both the 4K UHD and standard LED ranges