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Comcast hires more Twitterers to soothe the kvetchers

Technically Incorrect: A company with a poor reputation for customer service announces it's tripling the number of social media agents talking directly with customers.

By March 23, 2015


Comcast customers hit by another major outage

Comcast's Internet customers in the Midwest were hit by an outage last night, apparently related to the same DNS issues that clobbered the East Coast last week.

By December 6, 2010


Major outage hits Comcast customers

Internet access went down Sunday for Comcast subscribers across the East Coast, reportedly due to DNS issues. The latest reports from Comcast say service has since been restored.

By November 29, 2010


Reporters' Roundtable: How to (really) use social media in your business

We discuss the incredible success of the Old Spice YouTube campaign compared with Apple's top-down over-control of communication around the iPhone 4 antenna problems.

By July 16, 2010


Twitter chats and sponsored hashtags--how to do it right

Organized Twitter chats are a particularly effective vehicle to provide entry points for consumers to engage with companies around specific topics, events, or issues that are meaningful to them.

By May 13, 2009


Comcast e-mail access suffers outage

The company's Comcastcares Twitter stream says "there is an e-mail server outage" affecting its customers. A fix expected at 11 a.m. apparently arrives at about 2:45 p.m.

By April 4, 2009


Twitter's spooky secret: It's full of ghosts

A New York Times piece exposes the underworld of Twitter ghostwriting. We already knew, of course, that Britney Spears' Twitter account wasn't really written by her.

By March 27, 2009


Twitter as a brand-builder: Three examples

Twitter can be used to promote and improve brand recognition. Here's how it's done.

By March 11, 2009


Brandwatch tracks your brand's online reputation

Wondering what people are saying about your company or brand online? Brandwatch keeps tags on blogs, forums, and proper news sites to gauge hate or love.

By October 24, 2008


HP keeps social tools behind closed doors

Hewlett-Packard is proud of its old-fashioned approach to product development, support, and sales. But brainpower and work of Social Computing Lab are being underutilized.

By August 11, 2008