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Technically Incorrect: A company with a poor reputation for customer service announces it's tripling the number of social media agents talking directly with customers.
Comcast's Internet customers in the Midwest were hit by an outage last night, apparently related to the same DNS issues that clobbered the East Coast last week.
Internet access went down Sunday for Comcast subscribers across the East Coast, reportedly due to DNS issues. The latest reports from Comcast say service has since been restored.
We discuss the incredible success of the Old Spice YouTube campaign compared with Apple's top-down over-control of communication around the iPhone 4 antenna problems.
Organized Twitter chats are a particularly effective vehicle to provide entry points for consumers to engage with companies around specific topics, events, or issues that are meaningful to them.
The company's Comcastcares Twitter stream says "there is an e-mail server outage" affecting its customers. A fix expected at 11 a.m. apparently arrives at about 2:45 p.m.
A New York Times piece exposes the underworld of Twitter ghostwriting. We already knew, of course, that Britney Spears' Twitter account wasn't really written by her.
Twitter can be used to promote and improve brand recognition. Here's how it's done.
Wondering what people are saying about your company or brand online? Brandwatch keeps tags on blogs, forums, and proper news sites to gauge hate or love.
Hewlett-Packard is proud of its old-fashioned approach to product development, support, and sales. But brainpower and work of Social Computing Lab are being underutilized.