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Apple's move to offer native apps that run in the Apple Watch could kick-start mainstream interest for the product -- and potentially the broader wearable category.
Nearly half of all smartwatch displays shipped this year will go to the Apple Watch, according to new data, with its many rivals having to divvy up all the rest.
Apple sits up top of the global PC market, but No. 2 Lenovo is beginning to ship more tablets, says market researcher Canalys, which includes tablets in its calculations.
Smartwatches are all the rage -- or at least they will be in 2014. The research firm expects worldwide shipments to hit 500,000 this year and climb past 5 million by 2014.
The search giant announces a handful of new features, including new capabilities that make a watch run independent of a phone, all ahead of the Apple Watch's launch on Friday.
Retail chief Angela Ahrendts says it'll be online orders only through May for the Apple Watch, reports say. Meanwhile, one analyst's estimate for preorders jumps to 2.3 million.
The search giant may be looking to tread on Apple's turf as consumers look for ways to do more with the Apple Watch.
Few smartwatches have so far resonated with consumers. Apple is trying to drag the entire category into the mainstream with what it calls "the most advanced timepiece ever created."
The company is expected to share more details about its smartwatch, and may also unveil new Macs, an Apple TV or other products. Catch CNET's live coverage starting at 9 a.m. PT.
CEO Peter Chou says HTC is still plugging away on the project but wants to "be very careful." Meanwhile, the competition just keeps getting hotter.