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Marissa Meyer extends Yahoo's video advertising reach across websites, mobile devices -- and could reinvent banner ads in the process.
Some investors are less than pleased with the turnaround plan of Yahoo CEO Marissa Mayer and want AOL CEO Tim Armstrong to consider a merger, says Reuters.
Managing 2.25 billion video ads monthly, BrightRoll challenges Hulu, YouTube and Tremor Media.
Among all Web sites tracked by ComScore in March, Hulu scored the highest for the number of video ads displayed, with a total of 1.2 billion video ad impressions for the month.
BrightRoll is first to offer high-definition video ads on Web sites.
Check out Don Reisinger's latest Digital Home podcast: Google News Galore!
Online video advertising firm, BlackArrow has raised an additional $20 million in funding.