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Apple still world's most valuable global brand, says report

The iPhone maker is again No. 1, according to the 2013 BrandZ report, but some of its tech rivals are rising at a faster clip.

By May 21, 2013


Apple bumps Google as most valuable brand

Google had reigned supreme on the "BrandZ" top 100 list for the past four years. But with Apple's brand value rocketing 84 percent since last year, it knocked Google off its pedestal.

By May 9, 2011


AT&T named 'most valuable' telecom brand--huh?

The company has been named the most valuable global telecom brand, according to Millward Brown's BrandZ Top 100 Most Valuable Global Brands 2011. But remember, "valuable" does not mean "reliable" or "responsive."

By May 9, 2011


Apple dethroned by Google as world's most valuable brand

Apple's brand value fell by 20 percent, according to a survey by Millward Brown research company.

By May 20, 2014


Tech firms rule Top 100 brand list

Technology-related companies take up more than one-third of the top 30 spots in Millward Brown Optimer's annual BrandZ Top 100 list.

By April 21, 2008


Years into project, Sun releases Linux-on-Solaris software

Sun's BrandZ technology, which lets Linux applications run on a virtual slice of a Solaris x86 installation, is finally ready for prime time.

By September 11, 2007


Apple again the world's most valuable brand; Google third

Apple took the top spot for the second year in a row, beating out IBM, Google, and McDonald's to assume the position of the world's most valuable brand.

By May 22, 2012


Google passes Apple to become 'top global brand,' study says

The search giant earned an estimated $756.6 million in brand value through news outlets, social media, and Twitter last quarter, according to a new study.

By August 2, 2012


Google, IBM, Apple--world's most valuable brands

Tech companies account for six of the top 10 most valuable brands, according to a new report, with Google in the top slot for the fourth year running.

By April 28, 2010


Who rules the 21st Century? Apple, that's who

The only thing more exciting than Apple on its own just might be a Google and Apple tie-up, either through merger or through a much closer partnership. Apple builds the world's greatest consumer hardware and desktop software. Google builds the world's b

By June 9, 2008