While Apple has long allowed other types of digital content to be gifted, the option to give e-books had been unavailable until now.
With a new service that offers hotel bookings, and info on dining and attractions, the e-commerce giant joins TripAdvisor, Airbnb and others in the competitive field of online travel agencies.
The new online bookstore will offer commissioned works based on existing TV series, books, comics, and music.
Cue, Apple's senior vice president of Internet software and services, says he had to convince Jobs to pursue iBooks, and he only had a couple months to make it happen before the iPad announcement.
The company has pulled a bookstore app in China that featured titles deemed "illegal" by the Chinese government.
Commentary: Microsoft and Barnes & Noble have both brought key software to alternative devices that have a solid footing. But just one has a clear-cut edge.
Angry Birds Stella will launch next week, but the game is exclusively available to play at your local Barnes & Noble starting Friday.
With the East Asian nation now added to the list, the tech giant's iTunes bookstore is available in 51 countries worldwide.
The battle to offer more same-day shipping brings together Google and Barnes & Noble, who hope to take on Amazon.
The bookstore operator said it will separate its retail unit from its Nook Media business.