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With its 160-character length limit, Blippr replicates microblogging sites, and there are good reasons to assume that this format translates well to product reviews, as David Binkowski writes.
Review all sorts of commercial goods and art in teeny, tiny reviews with Blippr.
Also: Mashable has acquired micro-reviews service Blippr; Hi5 is making it easy to make mobile payments; and Twofish is doing its part for microtransactions.
The site that some describe as "video Twitter" announced the launch of its first API, plus three launch partners that will incorporate 12seconds into their platforms.