A few minutes after sales began online, customer demand began outstripping supply for Apple's high-end iPhone in the new gold color. Silver and "space gray" fared better.
Verizon and AT&T are backordered on the cellular models of the iPad Mini Retina. AT&T is stating a minimum of three weeks.
The new colors of the iPhone 5S and 5C are the least popular among early buyers, according to Consumer Intelligence Research Partners.
Shipping estimates for the new flagship iPhone have been updated, with some customers waiting until mid-November
Apple's latest iPhone overtakes the Samsung Galaxy S4 to become the top-selling smartphone at all four major carriers in the US.
The option to buy the iPhone 5S online and then pick it up at an Apple store was pulled soon after the device went on sale. Now that option is reportedly coming back.
Faced with hot demand for the gold iPhone 5S, Apple has reportedly asked manufacturers to cook up more stock.
Apple's latest estimate is down from the prior forecast of one to two weeks.
Introducing affordable electronics to America, including computers, stereo receivers, and cellular phones, Radio Shack arguably did more for the culture of digital consumerism in the United States than any other company.
The iPhone maker is said to be bringing its swap-in iPhone deal overseas.