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Bloggers fighting Astroturf

It's getting harder to pretend to be grassroots when the real grassroots has a voice.

By February 4, 2005


Science mag warns: 'Could the Net become self-aware?'

It sounds like an Astroturf campaign for the upcoming computers-gone-bad movie "Terminator: Salvation," but in fact New Scientist magazine is being completely serious when it asks if the Internet itself could soon become "self-aware."

By May 1, 2009


Comcast hits the snooze button

Cable giant Comcast seems to have moved on from its anti-BitTorrent filtering, and now appears to be engaged in a fairly low tech astroturf campaign.

By February 26, 2008


How to prepare your TV for watching the World Cup

In a few short weeks the world will be consumed by soccer, er, football. Whether you're a casual, every-four-year watcher or a die-hard hooligan, here's a few ideas to improve the watching and listening experience.

By May 30, 2014


Intel goes flash mob style to pimp Ultrabooks

Intel uses a flash mob-style marketing campaign to spread the word about ultrabooks, but is it successful? Have a look.

By February 13, 2012


Comcast packs 'em in at FCC hearing

The company admits it hired people off the street to save places for its employees. But some, apparently, also took up some of the precious few seats, displacing potential critics.

By February 27, 2008


How the 'carstache' turned into marketing magic for Lyft

Lyft's quirky car ornament had made it the most recognized ride-sharing service in the industry. Lyft's President John Zimmer talks to CNET about the power of the stache.

By September 29, 2013


Coal on the offensive

In the wake of setbacks to new coal powerplant construction in the face of likely carbon legislation, the coal industry has mounted a serious PR blitz.

By March 17, 2008


Craigslist founder criticizes telecoms for 'artificial' Net neutrality debate

Online classifieds site founder Craig Newmark would like to see more transparency in Washington, D.C., from politicians and telecommunications companies.

By October 3, 2008


Apple tweaks App Store listings

A few small changes to the way applications are listed and reviewed on Apple's App Store should help ease the tension somewhat between the company and developers.

By September 29, 2008