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Down the rabbithole of Alfa-Arkiv

A new iOS game seems to be reviving the five-year-old Junko Junsui ARG that had apparently vanished from the web.

By July 24, 2014


'The Lost Ring' ARG players discover 'lost' Canadian sport

It may be an April Fool's joke, but if not, a group of Canadian players of an alternate-reality game gather in the snow to train for the human labyrinth.

By April 1, 2008


McDonald's is lead sponsor of Olympics-themed ARG, 'The Lost Ring'

Unsurprisingly, the lead designer on the project was well-known game creator, Jane McGonigal.

By March 6, 2008


Pronunciation Book YouTube mystery revealed

YouTube channel Pronunciation Book has been working with Twitter channel Horse_eBooks on the creation of an alternate-reality game (ARG) set in Los Angeles.

By September 24, 2013


Pronunciation YouTube channel turns into a spooky mystery

YouTube user Pronunciation Book has stopped uploading his pronunciation guides, replacing them with a mysterious and creepy countdown.

By July 25, 2013


Swarm: The first MMOG for Google Glass

The first massively multiplayer online game for Google Glass, based on the hive behavior of ants, sees you performing tasks to help your colony succeed.

By August 12, 2013


Jane McGonigal hits New York Public Library in new game

Five-hundred players will be hand-picked to join a game celebrating the 100th anniversary of the Manhattan landmark. Players will be the first to spend the night in the famed building.

By April 1, 2011


Alternate-reality games flourish at the grassroots

While big ARGs like I Love Bees and The Beast get most of the ink, there has been a steady stream of games built for very small audiences, without corporate sponsorship.

By November 23, 2009