The electronics titans square off in a tangled tale of mobile technology, centered on Apple's iPhone
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While it includes some performance and graphics concessions on the lowest priced model, the 21.5-inch iMac brings Apple's iconic design and top-notch bundled accessories and software to a wider audience.
Anyone who bought last year's redesigned iMac doesn't need to upgrade, but for owners of older models or anyone looking to switch, the latest 27-inch Apple iMac offers a wide-ranging set of internal upgrades.
The newest member of the iMac all-in-one line comes in at the low end with a $1,099 price tag in the US and £899 in the UK.
The 21.5-inch iMac will be a compelling lower-cost all-in-one for Mac loyalists, but you can get more capabilities from similarly priced Windows all-in-ones.
No new MacBooks at WWDC 2014, and that may be a good thing.
The company says Beats founders Jimmy Iovine and Dr. Dre will join Apple.
Specs listed by French site MacGeneration point to a minor speed bump, but there's no sign of the long-awaited Retina Display iMac.
Apple radically re-imagines the professional desktop with the new Mac Pro, featuring a design that looks fantastic and offers genuine breakthrough advantages. But, consumer-level Apple enthusiasts should note that this product isn't specifically targeted at them and DIY upgraders will lament the loss of traditional desktop tower flexibility.
It appears Dell has lost its multiyear edge on Apple as US consumers' most-desired desktop computer brand. Apple also beats out Roku for streaming media devices and Samsung for smartphones.
Apple's Siri has been working on iOS to provide digital assistance, but now, the platform might have some tricks up its sleeve for the Mac.