With few physical changes expected in the next iPhone, it's become emblematic of a problem with the broader smartphone industry: It's just not that exciting anymore.
The company unveils three smartphones targeting affluent users, but it still hasn't figured out how to avoid getting lost in the shuffle behind Apple and Samsung.
The tech titan will reportedly debut both a 12.9-inch iPad Pro and an iPad Mini 4 during its big product launch on Wednesday, rather than wait until later this year.
Samsung's newest smartwatches work with the most recent Android phones and support Samsung Pay, among other features.
The company highlights new Windows 10 devices using its new processors -- including an updated Intel Compute Stick -- during a press conference at the IFA electronics show in Berlin.
Apple's Internet-connected-television device hasn't been updated in three years. A new box, expected Wednesday, will give Apple fans what they've wanted -- and what everyone else already enjoys.
The alliance, which includes Microsoft, Google, Amazon and Netflix, pledges to build next-generation video technology -- and offer it for free.
In the wake of complaints from some users about Apple's new music streaming service, a company exec says "there's a lot of work going into making the product better."
Will consumers pay for an Apple set-top box that costs almost $200? Maybe, if the features like Siri and App Store integration are worth it.
Apple's iPhone 6S may not offer the necessary features to draw in enough buyers to boost fourth-quarter sales, according to the crystal ball of KGI Securities analyst Ming-Chi Kuo.