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advertising

Article

New Xperia Z5 smartphones stick to Sony's high-end mantra

The company unveils three smartphones targeting affluent users, but it still hasn't figured out how to avoid getting lost in the shuffle behind Apple and Samsung.

By September 2, 2015

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Google's new logo: What it really means

Technically Incorrect: Is it really about reflecting a new Google reality? If so, which one?

By September 1, 2015

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Facebook's next step: Help advertisers do their jobs better

The world's largest social network is expanding the tools it offers to help advertisers understand how well their ads work, so users are less frustrated by them.

By September 3, 2015

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Adobe Flash's newest enemy: Google

Starting Tuesday, Google's Chrome browser won't automatically play ads that use Flash -- another blow for the long-criticized animation software.

By August 31, 2015

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Hulu finally cuts all the ads if you pay up

The streaming TV service has long stuck subscribers with the same commercial breaks as traditional television. Now for $12 a month -- that's $4 more than a regular subscription -- the ads finally vamoose.

By September 2, 2015

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Twitter to buy Niche, where social media stars meet advertisers

Twitter announces it's acquiring a startup called Niche, a sort of talent agency for social media celebrities and a new revenue stream for the company.

By February 11, 2015

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Twitter decides on worst Super Bowl advertiser: Nationwide

Technically Incorrect: Presenting an ad featuring a little boy who reveals that he is, in fact, dead did not go down well with the twitterati.

By February 2, 2015

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For Motorola's latest smartwatch, it's all about freedom of choice

Motorola's head of design, Jim Wicks, isn't concerned about facing off against the Apple Watch. The highly customizable Moto 360? "It's a better product," he says.

By September 2, 2015

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Facebook is trying to change the way advertisers look at social

The world's largest social network is refining its tools designed to help advertisers understand how well ads work.

By January 27, 2015

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The Exoplanet Travel Bureau: NASA posters advertise Kepler planets

The space agency is promoting some of the 1,000 planets discovered by the Kepler Mission in the style of vintage travel posters.

By January 8, 2015