The Internet media giant hires Bob Lord from ad agency Publicis Groupe, but there's no hard feelings -- it also strikes a partnership with Publicis for live video and Web ads across multiple screens.
Velocity Interactive hires Jorge Espinel, most recently leader of AOL's corporate strategy, mergers, and acquisitions work.
Adtech, a company acquired by AOL last year and grouped into its Platform-A division, will serve the ads for Web sites owned by the Gannett media group.
Sky has sent an email to customers explaining the changes coming with AdSmart, a targeted advertising system that builds a profile on you
Customers will complain about lousy products. Marketing experts say using Internet tools such as blogs and forums can turn those people into an asset for companies.
One-time powerhouse will be Silicon Alley's latest resident, declaring this is the "final stage in AOL's transition...to a global, ad-supported Web company."
The 30-second pre-roll is the blink tag of our era. It's the ad format that drives users crazy, and it's just not right for Web or mobile. Here's how to fix video advertising and make online video profitable for everyone.
President of AOL's Platform-A ad group replaced by another ad manager in shakeup at Time Warner company.
Video-broadcasting platform Kyte is adding new ways to get revenue from its video streams, including new advertisers and neat new mobile pages.
After invitees leak details to bloggers, company acknowledges that its much-rumored advertising strategy will see the light of day at a New York event November 6.