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adscape

Article

Google snags AdScape for $23 million, source says

Deal will help the search giant expand its online ad-serving system to a growing game market.

By February 16, 2007

Article

Google acquires Adscape

By March 19, 2007

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Year in review: Video game industry pins hopes on hits

A series of popular titles, combined with inexpensive consoles from Microsoft and Nintendo, could be what insulates the game industry from the chilly economy.

December 16, 2008

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Google launches AdSense for Games

More than a year after its $23 million purchase of AdScape Media, the search giant finally gets into the crowded in-game advertising field.

By October 7, 2008

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Report: Google readying in-game ad initiative

The search giant may finally be ready to unveil the fruits of its purchase of Adscape and compete for what is expected to be a billion-dollar market by 2011.

By July 30, 2008

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Revealed. The game Facebook believes will be even bigger than Scrabulous

Following on from their success with Scrabulous, Facebook is about to launch a new board game

By August 2, 2008

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Year in review: Google gets even more ambitious

The search giant gets into the phone business, with an eye on prime wireless real estate, and works toward a takeover of ad specialist DoubleClick.

December 28, 2007

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The advertising arms race

Google wants to get into the in-game advertising space. And while Don Reisinger understands the business side of the deal, he's worried that business will overtake enjoyment.

By November 9, 2007

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Microsoft demos in-game advertising

Microsoft demonstrated its in-game advertising platform from its acquisition of Massive in Times Square in New York City on Tuesday.

By September 25, 2007