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Google snags AdScape for $23 million, source says

Deal will help the search giant expand its online ad-serving system to a growing game market.

By February 16, 2007

Article

Google acquires Adscape

By March 19, 2007

Article

Google launches AdSense for Games

More than a year after its $23 million purchase of AdScape Media, the search giant finally gets into the crowded in-game advertising field.

By October 7, 2008

Article

Report: Google readying in-game ad initiative

The search giant may finally be ready to unveil the fruits of its purchase of Adscape and compete for what is expected to be a billion-dollar market by 2011.

By July 30, 2008