16 Results for



Adidas wins big in trademark dispute

On Monday, an Oregan jury returned a verdict for Adidas awarding it damages of almost $305,000,000 in a trademark dispute against Kansas-based Collective Brands Inc., which operates Payless ShoeSource.

By May 7, 2008


Hands-on with Samsung Adidas miCoach F110 fitness phone

New Year's resolutions down the toilet? Can't afford a personal trainer? Samsung's here to help, with a phone that tells you to get off your arse and run

By March 6, 2008


Adidas branded Samsung sports phone

A Samsung phone with a sports twist maybe hitting the market soon.

By August 21, 2007


If the devil really wears Prada, why would Darth Vader get Adidas?

Commemorative sneakers reportedly in the works.

By July 17, 2007


Adversarial blogging: the Brew Blog and co.

I recently came across another example of meta-marketing -- the phenomenon of PR becoming the actual story. The Wall Street Journal reports on the Brew Blog launched by Miller Brewing Co. It's about beer, yes, but instead of promoting Miller's products, t

By April 30, 2008


Exercise like it's 1984

Adidas "Micropacers" were ahead of their time with built-in fitness technologies.

By March 3, 2008


'Halo 3' shoes should stay in the closet

Master Chief would not be pleased.

By February 6, 2008


Facebook Ads makes a flashy debut in New York

The much-anticipated advertising program, unveiled on Tuesday afternoon, allows marketers deep into the connections of the social-networking site.

By November 6, 2007


Polar RS800 not just another heart rate monitor

A heart rate monitor with an attitude.

By October 3, 2007


Blue Monster Reserve: It's how Steve Ballmer gets plastered

Ever wonder where that Monkeyboy attitude comes from? Well, just take a look at this.

By October 2, 2007