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commentary Did Google's ukulele-strumming promo vid for its high-tech specs make you a little queasy? You may well appreciate this skillful, and perhaps insightful, parody by culture jammer Jonathan McIntosh.
During a Times Square art project earlier this year, viewers trained their iPads on various billboards and were rewarded with virtual reworkings of the ads.
Ad-busting programs so far have posed only a minor threat to Web businesses, but now that Siemens is developing its own version, ad-driven sites may have more to worry about.